Workshops - Best Practice

Annu Huotari

Hawkhil Nature, Finland

Hawkhil is eco friendly family run co2 neural cottage resort surrounded by Nuuksio national park near Helsinki Finland. In addition to building ecologically from timber, guiding their guests on how to act ecologically, promoting environmental protection, being part of environmental certification, Hawkhil has also started a food aid project which supports local restaurants and has helped minimize food wastage.

Jann Engstad

Lofoten Aktiv Norway

Jann started his own tourism business back in 1984. In addition to Lofoten Aktiv he also owns Lofoten Kajakk, which was one of the first companies in Norway to be ‘Certified EcoTourism Norway’ in 2008. In 1998 Jann was awarded the WWF prize for ‘best practice in combining tourism and nature protection’.

The two companies offer ecological sustainable experiences such as guided tours with sea kayaks, mountain hikes, photo tours, bike tours etc. The companies employs 9 guides who work full and part time and who all live in Lofoten and its vicinity.  

Heimir Harðarson

North Sailing, Iceland

Pioneers in whale watching and sustainable tourism, North Sailing is a dedicated family company with great respect for wildlife and nature. North Sailing has been awarded nationally and internationally for innovation, regional development and sustainability.

Since the beginning in Húsavík, Iceland, in 1995, North Sailing has focused on sustainable practices and responsible approaches to whales and wildlife. The company follows a strict code of conduct for whale watching and is a certified responsible whale watching operator.

In 2015, North Sailing took a big step forward by implementing a hybrid-electric system in Schooner Opal, the company’s flagship. Therefore, it probably became the first whale watching company in the world to offer carbon-neutral tours. The company now has two electric boats that allow guests to sail silently, causing minimum disturbance to whales and nature.

In the last few years, in cooperation with Ocean Missions, North Sailing has developed citizen science tours and expeditions from Húsavík, where guests participate in marine research, micro-plastic analysis and gain insight into ocean conservation.

North Sailing’s mission is to offer inspiring and educational adventures at sea with the high involvement of guests and a low carbon footprint.

Claus Nielsen

Sinatur Hotel & Konference

Since Sinatur was established as a hotel chain in 2007, responsibility and sustainability have been an integrated part of the business. Sinatur is by far one of the most ambitious companies in the hotel and restaurant industry when it comes to doing business in a way that does not affect the nature negatively, but instead finds solutions that respect nature and help it flourish. This means that every day Sinatur does all they can to give more back to nature and each other than they take.

Claus Nielsen is the CEO of Sinatur Frederiksdal, one of the 6 Sinatur Hotels, a significant driving force for the impressive journey Sinatur is on. Claus comes and shares experiences from one of the most inspiring responsibility efforts - both those that went well and those that could have been better. If you want to be a pioneer in the area of responsibility, you need to be brave, dare to move on rocking ground, and set goals you have no idea how to achieve - and at the same time believe that it makes a difference as long as you do effort and puts action behind what one believes in. Every day. Throughout the organization.